How does the advertisement platform of Google and Facebook work in 2017 and what can advertisers do to increase their campaign performance?

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Bibliographic Details
Main Author:	Kovács Máté Bendegúz
Other Authors:	Papp Judit
Format:	Thesis
Kulcsszavak:	Facebook Google Google Adwords Online marketing Performance marketing
Online Access:	http://dolgozattar.uni-bge.hu/13318

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