The importance of eco consciousness and its expression in the consumer behavior of generation X, Y and Z in fashion

Understanding generational differences in digital consumer behavior the role of generalizations
‌: Darab Szonja

The effect of online communication on the consumer behaviour of generation Y and Z
‌: László Balázs

Eco-conscious / green consumption of Fast-moving Consumer Goods, hair care products in Pest County
‌: Breczku Anna Mária

The effects of environmental consciousness on fast fashion
‌: Friedel Dorottya

Evolution of the eSport industry and its impact on the Hungarian Y&Z generation
‌: Vass Patrik Marcell

Differences in employer branding concerning generations X and Y
‌: Piller Balázs

Eco-conscious/ green consumption of fmcg hair care products in Pest County
‌: Breczku Anna Mária

Action Sport Marketing and Its Effect on Generation Y
‌: Szerb Mátyás

Eco-conscious and green consumption of FMCG hair care products in Pest County, Hungary
‌: Breczku Anna Mária
Megjelent: (2022)

Health conscious consumer behaviour in Hungary-compared to the international trends
‌: Bátai Zsuzsanna

Generation Y and Z as a new guest segment
‌: Jakab Viktória Eszter

Targeting and activating the Y and Z generation through Gaming
‌: Tischler Marcell

Social Media and Consumer Behavior
‌: Varga Csenge

The Behavior of Moroccan Cyber Consumer
‌: Ezziani Moulay Smail

The Recruitment of Generation Y and Z through the Lenses of Profession.hu
‌: Mányi Petra

Consumer Behavior in the Beauty Market A Behavioral Economic Perspective on Emotional Influences
‌: Bencsik Laura Anna

How does UI/UX design affect consumer behavior in the fashion and apparel e-commerce sector an exploratory study
‌: Lévárt Ákos György

The effect of corporate branding on consumer behavior
‌: Lukács Réka

Green influencers and their impact on consumer behavior
‌: Stark Dániel Gergő

Companies as changemakers for sustainable consumer behaviors
‌: Ezdini Idrak

The Influence of Social Media on Consumer Behavior
‌: ElHamory Fares Anouar Midhat

The impact of influencers on consumer behavior of skincare products among Gen Z in Vietnam
‌: Nguyen Thi Ngoc Anh

Behavioral Economics Analysis on the Information Overload Effecting Hungarians Studying Generation Z, Generation Y, Generation X, and Baby Boomers
‌: Martinka Gréta

Médiafogyasztás az X, Y, Z generáció tükrében
‌: Hajdók Andrea Antónia

X, Y és Z generációk egy munkahelyen
‌: Bancsu Beatrix

Recombination of product properties for increased demand for sustainable packaging under Generation Z consumers
‌: Paulovics Ágnes
Megjelent: (2021)

Examining online food ordering consumer behavior
‌: Juhász Rebeka

The consumer behavior in retail sector in Kazakhstan and Hungary
‌: Katay Bexultan

The impact of social media on consumer behavior in tourism
‌: Bodor Csenge

The Impact of Artificial Intelligence on Online Consumer Behavior
‌: Radouche Feriel

Conscious consumption in clothing - How to increase the awareness of conscious consumption
‌: Yeboah Elizabeth, et al.
Megjelent: (2022)

The marketing positioning of the “EcoBoost” engine based on its environmental impacts
‌: Szilvainé Turi Anna

Generációk a munka világában, X Y Z generációk
‌: Bogdán Lajos

Korrupció az x, y és z generációk tükrében
‌: Batta Benjámin

Az X, Y, és Z generáció munkavállalási szokásai
‌: Bognár Regina

La consommation du smartphone de la génération Y et Z
‌: Forró Luca Virginia