Comparative analysis of the SCM, assortment and pricing policy of Lidl and Auchan in Hungary and in Spain, and their impact on customer preferences

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Bibliographic Details
Main Author:	Nagy Flóra
Other Authors:	Papp Judit Lopez Duarte Cristina
Format:	Thesis
Kulcsszavak:	supply chain management pricing policy Auchan Lidl
Online Access:	http://dolgozattar.uni-bge.hu/3639

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