An Evaluation on How Consumer Behaviour is Influenced by Social Media

Saved in:

Bibliographic Details
Main Author:	Lee Songyi
Other Authors:	Papp dr. Vanda
Format:	Thesis
Kulcsszavak:	Bandwagon consumer behaviour Purchasing intention Social media Viral
Online Access:	http://dolgozattar.uni-bge.hu/36433

Similar Items

Examining The Impact of Social Media Influencers' Credibility on Consumer Behaviour
‌: Králik Petra Laura

The Influence of Social Media on Consumer Behavior
‌: ElHamory Fares Anouar Midhat

The Effects of Influencer Marketing on Consumer behaviour of teenagers
‌: Ertl Pál

How Social Media Advertising Influences Consumer Purchase Decisions in a Digital Beauty Shopping Environment the case of Xiaohongshu
‌: Jin Yipei

Understanding How Food Allergy Shapes Consumer Behaviour and Decision-making
‌: Balló Boglárka Jázmin

Consumer Behaviour Chocolate Packaging
‌: Nagy Dorina

Corporate Social Responsibility and its Influence on Consumer Behaviour and Business Practice in luxury fashion industry Can CSR create a competitive advantage?
‌: Tilekeeva Tolgonai

Social Media and Consumer Behavior
‌: Varga Csenge

Food Allergy and Consumer Behaviour
‌: Sreenivas Murthy Anirudh

Analysis of how Influencer Marketing can impact consumer behavior
‌: Szűcs Levente

Consumers' attitudes towards being eco-conscious, foscusing on the influence of eco-friendly products on consumer buying behaviour
‌: Fabó Zsófia Stella

The evaluation of the company Crystal Nails' marketing communication on social media platforms
‌: Nánássy Emese

The examination of consumer behaviour in Nike brand
‌: Horváth Roland

companies as changemakers for sustainable consumer behaviours
‌: Ezdini Idrak

The impact of social media on consumer behavior in tourism
‌: Bodor Csenge

The impact of social media on consumers' restaurant choices
‌: Keresztes Vanessza

Analysing marketing strategies influencing consumers behaviour and preferences in casual dining restaurant industry in Vientiane, Laos.
‌: Soukhavongsa Fonsouda

Gamification of financial services - How it affects behaviours
‌: Aslan Kamal

Consumer behaviour of the Hungarian young adults in retail stores
‌: Gréczi Dániel

Consumer Behaviour In Fast Fashion At Brick-And-Mortar Store
‌: Dang Mai Nguyen

Impact of Crises Management Packages on Consumer Buying Behaviour
‌: Megyeri Ildikó

The impact of the deposit return system on Hungarian consumer behaviour
‌: Faragó Bence

How do negative online hotel reviews and hotel remediation influence consumers’ willingness to purchase.
‌: Xie Shijia

Visitor case study in the framework of heritage interpretation and consumer behaviour
‌: Boka Izabella

The effect of online communication on the consumer behaviour of generation Y and Z
‌: László Balázs

Health conscious consumer behaviour in Hungary-compared to the international trends
‌: Bátai Zsuzsanna

The impact of social media on consumer purchase intentions in the Hungarian coffee industry
‌: Bitca Luminita

Understand the role of social media on consumers to choose sustainable tourism products
‌: Szikhardt Eszter

The influence of social media on the travel decision making process
‌: Dudás Ádám

The spread of electromobility and its implications for policy, consumer behaviour and the automotive industry
‌: Bagó Vilmos

An explanatory study of online consumer behaviour in Hungary in cases of purchases of smartphones
‌: Hoang Tamás

The personality of brands and the significance of brand image on consumers’ own behaviour and personality.
‌: Sarkadi Márk László

The personality of brands and the significance of brand image on consumers’ own behaviour and personality.
‌: Sarkadi Márk László

Influencer Marketing as a marketing tool in the Hungarian Social Media
‌: Albert Richárd Tibor

The Influences of Covid-19 on Video Games Consumption and Behaviours
‌: Tran Nguyen-Tung Anh

How recent developments in social media can impact people’s choices in tourism
‌: Tompos Gréta

Green influencers and their impact on consumer behavior
‌: Stark Dániel Gergő

The Influence of Viral Marketing on consumers’ decisions
‌: Albunni Yazan

Changes in consumer behaviour – dealing with insecurities in tourism industry with special focus on Hungary
‌: Rétszilasi Melinda

Changes in consumer behaviour towards hotel products and services, focusing on gender trends
‌: Czifra Eszter