An exploratory study of the role of the influencers in Prepy’s marketing strategy

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Bibliographic Details
Main Author: Kósa Réka
Other Authors: Papp dr. Vanda
Format: Thesis
Kulcsszavak:consumer behaviour
influencer marketing
marketing communication
online advertisement
online buyers
Social media
Online Access:http://dolgozattar.uni-bge.hu/43281

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