An exploratory study of the role of the influencers in Prepy’s marketing strategy
Saved in:
Main Author: | Kósa Réka |
---|---|
Other Authors: | Papp dr. Vanda |
Format: | Thesis |
Kulcsszavak: | consumer behaviour influencer marketing marketing communication online advertisement online buyers Social media |
Online Access: | http://dolgozattar.uni-bge.hu/43281 |
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