Marketing strategies in the food trade – An overview of psychological factors in the Hungarian SME sector
Saved in:
Main Author: | Kazinczy Anna |
---|---|
Other Authors: |
Dósa Dr. Katalin
Zabó Kitti |
Format: | Thesis |
Kulcsszavak: | Economic situation Food trade marketing Marketing Psychology marketing strategy sme sector |
Online Access: | http://dolgozattar.uni-bge.hu/44607 |
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