Application of digital marketing tools in SMEs A study of Hungarian Micro- and Small sized enterprises operating in the retail sale of electronic devices and software
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Thesis |
| Kulcsszavak: | digitalizáció e-marketing - elektronikus marketing internetes kereskedelem kis- és középvállalkozás - KKV vásárlói magatartás |
| Online Access: | http://dolgozattar.uni-bge.hu/44698 |
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