Analysing the role of crisis management in shaping hotel strategies at the Kempinski Hotel Corvinus Budapest as part of an examination of strategic resilience in the Hospitality Industry

Elmentve itt :
Bibliográfiai részletek
Szerző: Izsó Bernadett
További közreműködők: Karakasné Morvay Klára
Dokumentumtípus: Diplomadolgozat
Kulcsszavak:5 star hotels
Crises Management
hotel industry
Resiliency
strategic planning
Online Access:http://dolgozattar.uni-bge.hu/46093

MARC

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245 1 0 |a Analysing the role of crisis management in shaping hotel strategies at the Kempinski Hotel Corvinus Budapest as part of an examination of strategic resilience in the Hospitality Industry  |c Izsó Bernadett  |h [elektronikus dokumentum] 
520 3 |a This study aims to investigate the effects ofnumerous crises on Kempinski Hotel Corvinus Budapest and to examine its crisismanagement strategies in response to these challenges. In this essay, we willanalyse the broader techniques and approaches utilized by the hospitalitysector, with the Kempinski Hotel Corvinus Budapest serving as a case study, toface the issues provided by the COVID-19 epidemic, and other worldwide crisesduring the past years. By analysing the hotel's performance, guest satisfaction,and reputation in the context of different crises, this study seeks to providevaluable insights for hotel management and stakeholders on effective crisismanagement practices, such as proactive planning, communication, and recoverystrategies.  
695 |a 5 star hotels 
695 |a Crises Management 
695 |a hotel industry 
695 |a Resiliency 
695 |a strategic planning 
700 1 |a Karakasné Morvay Klára  |e ths 
856 4 0 |u http://dolgozattar.uni-bge.hu/46093/1/BERNADETT_IZSO_FTOFXL_Analysing_the_role_of_crisis_management_in_shaping_hotel_strategies_at_the_Kempinski_Hotel_Corvinus_Budapest_as_part_of_an%20examination_of_strategic_resilience_in_the_Hospitality_Industry.pdf  |z Dokumentum-elérés 
856 4 0 |u http://dolgozattar.uni-bge.hu/46093/2/Declaration_of_confidentiality.pdf  |z Dokumentum-elérés 
856 4 0 |u http://dolgozattar.uni-bge.hu/46093/3/Izs%C3%B3Bernadett_konzulensi_Karakasne_ENG.pdf  |z Dokumentum-elérés 
856 4 0 |u http://dolgozattar.uni-bge.hu/46093/4/Izs%C3%B3%20Bernadett%20opponens%20Kov%C3%A1cs%20R%C3%B3bert.pdf  |z Dokumentum-elérés