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The Crisis Communication and the Reputation of Widely Acknowledged Luxury Brands

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Bibliographic Details
Main Author: Lakatos Lolita
Other Authors: Orosz Ilona Mária
Zelena Dr. habil András
Format: Thesis
Kulcsszavak:brands
communication
crisis
PR
reputation
Online Access:http://dolgozattar.uni-bge.hu/56736
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