Research on Chinese Tea innovation ── Take the tea stone as an example
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| Dokumentumtípus: | Diplomadolgozat |
| Kulcsszavak: | EU food industry Healthy organizational innovation strategic planning |
| Online Access: | http://dolgozattar.uni-bge.hu/57524 |
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| LEADER | 00000nta a2200000 i 4500 | ||
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| 001 | dolg57524 | ||
| 005 | 20250325112458.0 | ||
| 008 | 250325suuuu hu om 000 eng d | ||
| 040 | |a BGE Dolgozattár Repozitórium |b hun | ||
| 041 | |a en | ||
| 100 | 1 | |a Sheng Qiwei | |
| 245 | 1 | 0 | |a Research on Chinese Tea innovation ── Take the tea stone as an example |c Sheng Qiwei |h [elektronikus dokumentum] |
| 520 | 3 | |a The 1,000-year-old Chinese tea culture is well knownfor havinga profoundimpactontea-drinking customs around the world, influencingeverythingfromtea-makingtechniquestotea-drinkingmanners.Eventhoughtraditionaltea-makingtechniquesarestillwidelyused,innovationinthe teasectorisstilla keyfactorinitsgrowth. Anintriguingillustrationofthisinnovation is the new product"TeaStones," whichshows how traditional teahaschangedandevolved to meet contemporary demands and technical advancements.TheTeaStoneembodiesthespiritofChineseteacultureaswellasthemodernpursuitofconvenience, sustainability, and health consciousness, markingasingular nexus betweenhistory and innovation. This casestudy on teastonesshedslighton howChinese teainventorsare imaginatively rethinkingteaproduction,marketing,andconsumptiontosatisfytheshiftingdemands ofChinese and international consumers.This studywill investigatethehistory,evolution,andsignificanceof teastones,sheddinglightontheirplaceinthelargerschemeofteainnovationas wellas their potential toinfluenceChinese tea'sfutureandtrytobreak into European markets. | |
| 695 | |a EU | ||
| 695 | |a food industry | ||
| 695 | |a Healthy | ||
| 695 | |a organizational innovation | ||
| 695 | |a strategic planning | ||
| 700 | 1 | |a Weninger Ágnes Rita |e ths | |
| 856 | 4 | 0 | |u http://dolgozattar.uni-bge.hu/57524/1/sheng%20qiwei%20thesis%2012.04.pdf |z Dokumentum-elérés |
| 856 | 4 | 0 | |u http://dolgozattar.uni-bge.hu/57524/2/sheng%20qiwei%20thesis%2012.04.pdf |z Dokumentum-elérés |
| 856 | 4 | 0 | |u http://dolgozattar.uni-bge.hu/57524/3/Sheng%20Qiwei_Opponent_Gendur%20Andr%C3%A1s.pdf |z Dokumentum-elérés |
| 856 | 4 | 0 | |u http://dolgozattar.uni-bge.hu/57524/4/Sheng%20Qiwei_Supervisor_Weninger%20%C3%81gnes.pdf |z Dokumentum-elérés |