Business communication aka how a customer gets engaged/committed to a product or service
Saved in:
Main Author: | Joó Dorka Éva |
---|---|
Other Authors: | Merliot-Almássy Dr. Eszter |
Format: | Thesis |
Kulcsszavak: | Communicational tools customer engagement heat-not-burn technology Iqos marketing communication |
Online Access: | http://dolgozattar.uni-bge.hu/57627 |
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