APA (7th ed.) Citation

Bokodi Szabolcs & Renner Péter. The bullwhip effect in P&G's supply chain.

Chicago Style (17th ed.) Citation

Bokodi Szabolcs and Renner Péter. The Bullwhip Effect in P&G's Supply Chain.

MLA (8th ed.) Citation

Bokodi Szabolcs and Renner Péter. The Bullwhip Effect in P&G's Supply Chain.

Warning: These citations may not always be 100% accurate.