Revenue & Yield Management in Low-Cost Carriers Balancing Profitability and Passenger Satisfaction

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Bibliographic Details
Main Author: Firat Ege
Other Authors: Czelleng Ádám
Mollabeqiroviq Arbesa
Format: Thesis
Kulcsszavak:airline
low-cost carrier
passenger satisfaction
profitability
Revenue Management
yield management
Online Access:http://dolgozattar.uni-bge.hu/59139

MARC

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040 |a BGE Dolgozattár Repozitórium  |b hun 
041 |a en 
100 1 |a Firat Ege 
245 1 0 |a Revenue & Yield Management in Low-Cost Carriers  |b Balancing Profitability and Passenger Satisfaction  |c Firat Ege  |h [elektronikus dokumentum] 
520 3 |a The thesis aimed to analyze how Low-Cost Carriers (LCCs) use revenue and yield management practices to balance profitability and passenger satisfaction. The thesis first presents the practices LCCs use in their operations to manage revenue and yield practices, followed by reviewing literature from studies made on the subject, followed by a study done by the author to highlight the main factors passenger consider when determining satisfaction. After the analysis and conclusion of the study, challenges LCCs face in balancing proftability and passenger satisfaction is presented along with potential future challenges that LCCs may have to face. 
695 |a airline 
695 |a low-cost carrier 
695 |a passenger satisfaction 
695 |a profitability 
695 |a Revenue Management 
695 |a yield management 
700 1 |a Czelleng Ádám  |e ths 
700 1 |a Mollabeqiroviq Arbesa  |e ths 
856 4 0 |u http://dolgozattar.uni-bge.hu/59139/1/Dissertation.pdf  |z Dokumentum-elérés 
856 4 0 |u http://dolgozattar.uni-bge.hu/59139/2/Ege_MA_evaluation.pdf  |z Dokumentum-elérés 
856 4 0 |u http://dolgozattar.uni-bge.hu/59139/3/Ege_Evaluation.pdf  |z Dokumentum-elérés