German automotive manufacturers communication and brand management

Sustainable competitive advantage of German automobiles
‌: Ajaegbu Ikenna
Megjelent: (2018)

The online crisis communication of beauty brands
‌: Králik Jázmin Ilona

Socially responsible companies' brand communication
‌: Tallér Máté

Shaping and communicating of corporate branding a case study of TikTok
‌: Zhang Mingcheng

Adapting Multinational Corporations' Communication for Global Branding
‌: Hegedűs Dora Isabelle

Product Packaging as a Brand Communication Tool
‌: Kim Valeriia

Brand management a gyakorlatban
‌: Cziklin Veronika

Brand - management a gyakorlatban
‌: Tóth Alexandra

Crisis Communication In Luxury Fashion Brands A Comparison Of Gucci And Balenciaga's Strategies
‌: Tajnay Flóra

The Crisis Communication and the Reputation of Widely Acknowledged Luxury Brands
‌: Lakatos Lolita

Hungary as a target for german investors, with special regard to Daimler AG
‌: Bánrévi Krisztina
Megjelent: (2017)

The Price Influencing Factors of the German Electric Power Market for the Business Sector
‌: Erdős Attila

The Sino-German economic relationship and the changes after the Covid-19 pandemic
‌: Wang Hongjian

Non-verbal communication and crisis management Case study of the 2019 Coca-Cola ad controversy in Hungary
‌: Nagy Lili

The Application of Psychological Strategies in Brand Communication on TikTok in Hungary
‌: Óvári Flóra Veronika

Vinamilk’s communication on social media and its effect on brand perception
‌: Dinh Thi Tuoi

Brand Management of Jin Jiang International Group
‌: Yang Miss Xuyao

The role of brand management in building customer loyalty
‌: Kulkenov Daryn

Craft beer manufactures in Hungary
‌: Sallai Daniella

Impact of Brand Communication on Purchase Intentions of Customers in the Fast Fashion Industry
‌: Gupta Pranya

Supply Chain Management in Automotive Industry Case Study Volkswagen Group vs Daimler AG
‌: Zencirci Baturay

Supply Chain Management and its effect on the brand's image
‌: Jurkinya Petra

Ethics in the Automotive Industry
‌: Tukora Ágost

Az SAP vállalatirányítási rendszer bemutatása a Mercedes - Benz Manufacturing Hungary példáján
‌: Hatvani Márk

Social Media Marketing in the Scope of FMCG Brands’ Marketing Communication through the Case of Actimel in Hungary.
‌: Kalikan Zhaniya

Germany's trade and investment policy after the international financial crisis (special regard to german-us trade relations)
‌: Szabó Tamás

The application of Markov chains in management science with special reference to the Brand Switching Model
‌: Mészáros Krisztina

Communication errors and pitfalls in social media - The four most common marketing mistakes brands make online
‌: Zwickl Dániel

Experience Creation Greater Information and Communication Technologies involvement in Event Management to meet the new consumer expectations
‌: László Antónia

Traceability of Packaging at a Hungarian Car Parts Manufacturing SME
‌: Medve Zsófia

Analyses of the German, Greek, Hungarian and Swedish labor market between 2017 and 2021 based on age, gender and educational level
‌: Fülöp Dániel István

Cost Modeling in the Automotive Supply Chain
‌: Kisvári Béla

The automotive industry in Central and Eastern Europe
‌: Kravishvili Ana

Brand management a divatiparban - A divatmárkák nemzetközi viszonylatban való kommunikációja
‌: Kerek Kata

Potential development opportunities in communication, and customer relationship management of small-, and medium-sized enterprises in the Hungarian beauty industry
‌: Pátrovics András Rodrigó

Communication rights
‌: Bóta Gergely