Cultural differences in brand image perception Luxury brands in Hungary,France and the United States
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Thesis |
| Kulcsszavak: | Marketing Kulturális marketing Luxusmarketing Branding Culture |
| Online Access: | http://dolgozattar.uni-bge.hu/7246 |
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| 040 | |a BGE Dolgozattár Repozitórium |b hun | ||
| 041 | |a en | ||
| 100 | 1 | |a Kraszkó Döníz | |
| 245 | 1 | 0 | |a Cultural differences in brand image perception |b Luxury brands in Hungary,France and the United States |c Kraszkó Döníz |h [elektronikus dokumentum] |
| 695 | |a Marketing | ||
| 695 | |a Kulturális marketing | ||
| 695 | |a Luxusmarketing | ||
| 695 | |a Branding | ||
| 695 | |a Culture | ||
| 700 | 1 | |a Papp adj. Judit |e ths | |
| 856 | 4 | 0 | |u http://dolgozattar.uni-bge.hu/7246/1/KraszkoDoniz_Dissertation.pdf |z Dokumentum-elérés |