Review of Aroma Marketing in Selected Areas Case of Fashion Stores
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| Main Authors: | |
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| Format: | Article |
| Published: |
Budapesti Gazdasági Főiskola
2018
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| Series: | Prosperitas
5 No. 3 |
| Subjects: | |
| doi: | 10.31570/Prosp_2018_03_6 |
| Kulcsszavak: | aroma marketing aromatization emotions fashion scent aromamarketing illatosítás illat érzelmek divat |
| Online Access: | http://publikaciotar.uni-bge.hu/1518 |
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