Defining personal brand, personal branding and personal brand equity

Personal Branding in the Professional Business Life
‌: Körmendi János Ádám

Personal branding és online marketing eszközei
‌: Fábi Krisztina

A CEO hírneve és a Personal Branding
‌: Für-Ugrin Fanni Barbara

How self-employed and micro enterprises build their personal brand
‌: Sczigel Dóra Cintia

Personal branding a sportban - Hosszú Katinka és az Iron Lady
‌: Mayer András

The secret of building a successful personal brand in the social media without advertisement
‌: Soós Evelin

Personal Branding – Személyes márkaépítés és lehetőségei a fiatal diplomások munkaerőpiaci pozícionálásában
‌: Tóth Márk Bence

Entrepreneurial personality and motive A study of Hungarian
‌: Chandler Nick
Published: (2022)

The Evolution of Mass Personalization in Marketing
‌: Tóth Anna Fruzsina

Impact of COVID-19 on personal financing of international students in Hungary - solutions towards personal well-being
‌: Tong Gia Hien

Impact of personalized service on guest experience
‌: Ismayilova Nigar

Divat- és luxusmárkák, mint personal branding eszközei, a márkázás és a stratégiai tervezés meghatározó tényezőire fókuszálva
‌: Jánó Beáta Eliz

Personal Computer Demand During the Pandemic in Hungary
‌: Jin Xin Ru

Analysing marketing activity of PersonalPrint Ltd.
‌: Kassai Noémi

The Influence of Entrepreneurial Personality Traits on Job Satisfaction
‌: Jarrar Ibrahim Azzam Moh'd

The relevance of personal savings in relation to the Hungarian pension system
‌: Kamarás Patrik

A WHC Personal Kft. tevékenységének átfogó vizsgálata
‌: Rózsa Bernadett

The relationship between the education level & personal financial management
‌: Adigozalov Zulfugar

The Impact of Corporate Social Responsibility on the Brand Equity of The Body Shop
‌: Szabó Kitti

Effect of Sustainability on Brand Equity - A Comprehensive Overview of the Fashion Market
‌: Misik Rita

Management of Personal Investment in Vietnam and ASEAN How Financial Planning Behavior of young adults were influenced by their Financial Literacy
‌: Tran Khanh Linh

Personalization in Marketing as an effective strategy to improve customer engagement A case study of Spotify
‌: Nguyen My Linh

Personalization in Marketing as An Effective Strategy to Improve Customer Engagement A case study of Spotify
‌: Nguyen My Linh

Forms of Personal Income Tax in Hungary and in some of the European Union Member States
‌: Küssel Péter

Pan-European Personal Pension Product, az uniós öngondoskodás lehetősége
‌: Komondy-Tóth Anikó

The issue of the free movement of persons. What will be the future of the EU-Swiss relations?
‌: Zelei Ágota

Az egészségtudatosság fejlesztése a Personal Best Kft. példáján keresztül
‌: Szekrényes Fanni

What is the Role of Negative Personality Traits in Becoming a Successful Entrepreneur?
‌: Nagy Dorottya Borbála

What is the relationship between preferred leadership style, motivation, personality and adaptability of employees?
‌: Kovács Bálint Kristóf

Impacts of Covid-19 on Personal Finance of International Students at Budapest Business School in Hungary
‌: Do Duong Diem Xuan

The impacts of collectivism-oriented social media marketing activities on brand equity and purchase intention in Vietnam - Case study of a local footwear brand Biti’s Hunter
‌: Le Trung Hieu

A vevői kiszolgálási színvonal vizsgálata a Philips Personal Health európai ellátási láncában
‌: Katona Réka

The art of branding an explorative pilot study into aspects of branding utilized by artisan entrepreneurs
‌: Chandler Nick
Published: (2024)

The Branding efforts and Brand Image of Budapest and Prague A Comparison
‌: Nagy Dániel Oszkár

The effect of Zwack brand museum on forming the brand image
‌: Kemenesi Dóra

Employer branding
‌: Ráduly Mónika