Enhancing University Branding through Fostering Intercultural Sensitivity A Comparative Study of Domestic Students in Various Bachelor Programs

Enhancement of Small and Medium Enterprises through implementation of Controlling Tools and Methods.
‌: Erdenekhuu Otgon-Erdene

Improving engagement through internal communication factors of Philips Lighting University
‌: Török Gergely Bálint

An exploratory study of intercultural communication of global companies
‌: Nagy Dorina

Similarities and diffierencies in social media usage of Hungarian and Mexican university students during educational exchange programs in the University of Oviedo
‌: Vigh Erika

Exploring European Destination Branding for Enhancing Georgia's Tourism Industry
‌: Iashvili Giorgi

Intercultural management Modern management across globe
‌: Ismayilov Aydin

Celebrity endorsement as a tool for enhancing brand awareness, brand image and purchase intention
‌: Mocanu Iulia

Interculturality & Multiculturality in the UNITED STATES
‌: Bor-Lévai Réka

Enhancing Customer Satisfaction and Loyalty through Service Dominant Logic A Customer Journey Analysis of Pang Dong Lai Trading Group in the Omni-Channel Retail Landscape
‌: Liu Jintao

ChatGPT's Effects on University Students' Lives in Hungary
‌: Mózsi Péter Benjámin

Media Awareness among Students of the Budapest Business University
‌: Boldog Dalma
Published: (2023)

Interculturality & Multiculturality in the 21st century
‌: Bor-Lévai Réka

Intercultural Management in Multinational Organizations of Hungary
‌: Magyar Anna Virág

The first experiences of the BEE Mentor Programme at the Faculty of International Management and Business of the Budapest Business School, University of Applied Sciences
‌: Horváth-Csikós Gabriella, et al.
Published: (2022)

Mapping Research on Entrepreneurial Intentions and TPB Among University Students A Bibliometric Study Using RStudio
‌: Haji Bewar
Published: (2025)

Intercultural Management in Global Leading Conferences Kft.
‌: Mihályi Réka

Doing Business in Hungary and Indonesia – An Intercultural Approach
‌: Hidasi Judit
Published: (2017)

Intercultural differences at a workplace in the United States
‌: Horváth Nikolett

Brand awareness through social media and influencer marketing - Case study Kincsem Hungary
‌: Kovács Anna

How Can Communication Channels Reflect to University Values? (Research Based on the Answer of BBU Students)
‌: Csongrádi Gyöngyi, et al.
Published: (2024)

The Influence of Social Media Marketing on Attracting Budapest Business University Student Enrollment
‌: Pham Ha Phuong

The Influence of Social Media Marketing on Attracting Budapest Business University Student Enrollment
‌: Pham Ha Phuong

Comparative Analysis of Communication Culture Among University Employees in Malaysia and Hungary
‌: Binti Shahrakbah Anissa Yasmeen

Going green all the way – an empirical study about inculcating sustainable and responsible behavior in the students of University of Debrecen
‌: Murtaza Shah Ali, et al.
Published: (2021)

Intercultural Conflicts in British-Hungarian and American-Hungarian International Organisations
‌: Falkné Bánó Klára
Published: (1996)

Zero waste production in Hungary through the example of the Grapoila brand
‌: Skaliczki Tímea Adrienn

Life enrichment through mobility — Investigating the impacts of student mobility programs on competences and skills
‌: Pulay Blanka

Perceived and applied employer branding through the example of The Ritz-Carlton, Budapest
‌: Nagy Bence

Kultúra összehasonlító (cross-cultural) és interkulturális (intercultural) kutatási modellek összehasonlító elemzés
‌: Török Judit
Published: (2010)

Promoting responsible thinking and behaviour at Swiss universities
‌: Paulovics Ágnes
Published: (2021)

Promoting responsible thinking and behaviour at Swiss Universities
‌: Paulovics Ágnes
Published: (2021)

The analysis of risk management of Fudan University in Hungary
‌: Yang Yueting

The role of international communication in enhancing the global perception of Vietnam
‌: An Tran Kieu

Correlation of innovativeness and impact on sustainability (SDG) at the universities of Europe
‌: Gregán Orsolya
Published: (2022)

Roles Of Shanghai's Urban Infrastructure In Enhancing Global Trade Connectivity
‌: Ni Duoliya

The Role of Foreign Direct Investment in Enhancing Vietnam's Logistics Sector
‌: Mai Thi Van Anh