Integrated marketing communication in higher education?
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| Main Authors: | |
|---|---|
| Format: | Article |
| Published: |
2007
|
| Series: | EU Working Papers
No. 2. sz. |
| Subjects: | |
| Kulcsszavak: | Marketingkommunikáció Felsőoktatás |
| Online Access: | http://publikaciotar.uni-bge.hu/281 |
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