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How to improve customer retention for Plinga's social farming games?

Bibliographic Details
Main Author: Pálvölgyi Máté
Other Authors: Vásáry Dr. Viktória
Format: Thesis
Kulcsszavak:Játékpiac
Fogyasztói magatartás
Marketingkommunikáció
Plinga
Online Access:http://dolgozattar.uni-bge.hu/1682
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