Attitudes towards digital advertisements- customer experience in social media

An exploratory study of the attitude of young vietnamese consumers toward the usage of sex appeal advertising in cosmetic category
‌: Luong Thi Hue

Influence of Environmental Social Media Advertising on Consumer Purchasing Behaior toward Sustainable Food and Beverage Products A Comparative Analysis Between Generation X, Generation Y and Generation Z in Cambodia
‌: Seng Phaninh

How Social Media Advertising Influences Consumer Purchase Decisions in a Digital Beauty Shopping Environment the case of Xiaohongshu
‌: Jin Yipei

Airbnb and Digital Guest Experiences
‌: Várady Mária Magdolna

Ecotourism in Hungary and the attitude of domestic residents towards this
‌: Hegyi Franciska Irén

Domestic tourists' attitude towards Hungarian castles
‌: Kecskeméti Kitti

Analysing the Attitude of Indonesian Passengers Toward Green Aviation
‌: Agastya I Gusti Ngurah

Attitude towards holistic medicine in wellness tourism of Hungary
‌: Fenyvesi Bettina

The role of the social media in film-induced touristic attractions in experience economy
‌: Kárpáti Sziszka

Study of Hungarians’ attitudes towards sustainable lifestyle choices - focus on marketing efforts and generational attitudes
‌: Rédai Virág Patrícia

Experience instead of Advertising - The development of the experiential marketing and its impact on the different generations
‌: Nagy Olívia

Development of Customer Experience in the Recent Years at General Electric
‌: Mozsár Orsolya

The secret of building a successful personal brand in the social media without advertisement
‌: Soós Evelin

A tetoválás marketingeszközei, brandépítés és customer experience
‌: Ódor Benjámin

An exploratory research on Hungarian consumers’ perception and attitude towards skincare influencers
‌: Baksay Katalin Eszter

Exploring future marketers’ attitudes towards sustainable marketing Insights from Gen Z students in Vietnam and Hungary
‌: Do Tran Diem Mai

Exploring the Influence of Digital Innovation on Tourist Experiences A Cancun, Mexico Case Study
‌: Gomez Hernandez Saul Vicente

Using Novel Digital Payment Methods towards the Cashless Society
‌: Hajdú Dominik

Students Attitude Towards Commercial Fair-Trade Systems. A Study Within Varied Economic and Social Backgrounds Germany, Hungary, and Mexico.
‌: Lomelí Trujillo Miriam Alexa

An Evaluation of the Customer Perception and Attitude of Mobile Commerce in Ghana
‌: Quansah Tracy Efua

The effectiveness of a certain digital product’s promotion on social media
‌: Fickert Nóra

Corporate Social Responsibility towards the LGBTQ+ community in Hungary
‌: Molnár Merse Tamás

Latest digital trends in hospitality industry and people's approach towards them
‌: Ainara Kosherbayeva

The role of customer experience in enhancing the competitiveness of the Moroccan tourism industry ‘Case of Essaouira & Marrakech’
‌: Belkaid Othmane

Discussing the fashion rental service and the attitude of the Hungarian population towards clothing rental models
‌: Lengyel Lilla
Megjelent: (2022)

The user-friendliness of digitalization affecting the advertisements and the purchase process of products in pharmacies in Hungary
‌: Fehér Norbert

The effectiveness of digital storytelling in video advertisement as a brand identity building tool.
‌: Yermekbayeva Zhanel

Attitudes Toward Saving and Investing Among Young Adults Aged 18-26 in Vientiane Capital
‌: Vannavong Manilath

Analysing the implementation and communication of sustainability practices in Budapest hotels and the attitude of generation Z towards them
‌: Antal Stefánia Barbara

The role of customer experience in enhancing the competitiveness of the Moroccan tourism industry - Casa of Marrakech and Essaouira
‌: Belkaid Othmane

Free and fee obligated advertisement and other services on the social platform YouTube
‌: Vadas Anna

How can companies adapt social media for successful development of relationship marketing with customers?
‌: Bányász Marcell Péter

Investigation of Vietnamese Gen Z's Attitude and Behavior toward Natural Environment Protection when Traveling in the Country
‌: Nguyen Thi My Hanh

How to utilize digital content creation within customer journey?
‌: Rácz Dávid

Overview of the perception and attitude toward the competition of four-star hotels in Budapest through an example of Mamaison Hotel Andrassy
‌: Dunai Fruzsina

Consumers' attitudes towards being eco-conscious, foscusing on the influence of eco-friendly products on consumer buying behaviour
‌: Fabó Zsófia Stella