Leveraging costumer experiences and online reviews to improve marketing strategies of restaurants

Leveraging influencer marketing for sport nutrition supplement brands
‌: Karanyicz Sára

Improvements of employee experience measurement framework in the spirit of organisational excellence
‌: Lugosi Manuéla G.

Exemining the relationship between e-wom ( restaurant review, UGC) and financial performance
‌: Koller Henrietta

Personalization in Marketing as An Effective Strategy to Improve Customer Engagement A case study of Spotify
‌: Nguyen My Linh

Personalization in Marketing as an effective strategy to improve customer engagement A case study of Spotify
‌: Nguyen My Linh

Examining the relationship between restaurant experience and brand loyalty intention
‌: Iabloncsik Jasmina-Bianca

Online marketing strategy for a Japanese restaurant in Budapest during the COVID-19 Pandemic
‌: Hirano Mizuki

The role of pricing strategies in the sustainable restaurant concept
‌: Takács Péter Gergő

Strategy to implement FEEFO independent review system to Drive South Africa
‌: Bencsik Enikő

The improvement of Brunchcafé’s customer journey through online marketing
‌: Horváth Luca

Review of Aroma Marketing in Selected Areas Case of Fashion Stores
‌: Sugrová Michaela, et al.
Megjelent: (2018)

The Influence of Online Reviews on Decision-making Analyzing Leisure Travel Motivations among International Students Abroad
‌: Luangsouphom Lattana

Food sharing economy - Comparing the importance of experience between alternative culinary programs and traditional restaurants
‌: Prekop Alexandra

Online reviews, guest complaints and their impact on Hilton Budapest City
‌: Almási Ninetta Mirella

How South Korea leverage the Korean Wave in developing its Cultural Diplomacy
‌: Nguyen Manh Duy

Analysing marketing strategies influencing consumers behaviour and preferences in casual dining restaurant industry in Vientiane, Laos.
‌: Soukhavongsa Fonsouda

Market entry strategies and their pitfalls Walmart's experience in the German retail market
‌: Pál Bianka

Exploring the role of content marketing as a sustainability communication strategy in online audience engagement Scoping review
‌: Tribak Imad
Megjelent: (2026)

How to improve the central strategy execution of a leading banking group regarding Central and Eastern Europe.
‌: Rohr Bence
Megjelent: (2014)

The examination of branding and competitive strategy of single dish restaurant concept based on the case of Nokedlish
‌: Vu Minh Hanh

The role of influencer marketing in case of restaurants
‌: Katalin Alícia Mercédesz

Comparison of the European and U.S. Capital Markets - How to improve the European markets?
‌: Somosi Krisztián Ádám

How do negative online hotel reviews and hotel remediation influence consumers’ willingness to purchase.
‌: Xie Shijia

Possible improvements of supplier selection
‌: Frombach Nathalie Nicole

Historical Review of Gender Equality and Women Empowerment in the European Union
‌: Lasancz Eszter

Customer reviews and their effects on a river sightseeing cruise company
‌: Kovács Réka

The improvements of FIP individual membership benefits
‌: Guj Fruzsina

Starting up a Restaurant Business/Restaurant Entrepreneurship in Budapest
‌: Shoaib Hanif

The Online Marketing Strategy of Pharmaceutical companies post Covid-19
‌: Bujdosó Máté

Az online marketing térnyerése a Buddha-Bar Hotel és Restaurant példáján keresztül
‌: Kobela Lilla

A Systematic Review of International Entrepreneurship Special Issue Articles
‌: Perényi Áron, et al.
Megjelent: (2018)

Analysis of Hungarian fine dining restaurants' marketing activities
‌: Fekecs Máté György

Airbnb and Digital Guest Experiences
‌: Várady Mária Magdolna

What should be the components of an online marketing strategy of Sun Enterprises to increase online sales?
‌: Mészáros Laura

Improving competitiveness of a 3PL provider
‌: Crombez Timothy

Improving supply chain traceability with the implementation of blockchain
‌: Szatmáry Alex Zsolt