An exploratory study of the attitude of young vietnamese consumers toward the usage of sex appeal advertising in cosmetic category
| Szerző: | Luong Thi Hue |
|---|---|
| További közreműködők: | Gajzágó Dr. Éva Judit |
| Dokumentumtípus: | Diplomadolgozat |
| Kulcsszavak: | Attitude beauty products cosmetic brands nudity Sex appeal advertising Vietnam z generation |
| Online Access: | http://dolgozattar.uni-bge.hu/53056 |
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