The Impact of Technology on Tour Guiding
| Szerző: | |
|---|---|
| További közreműködők: | |
| Dokumentumtípus: | Diplomadolgozat |
| Kulcsszavak: | digitalisation in tourism new tourism trends tour guiding Tourism technology virtual tours |
| Online Access: | http://dolgozattar.uni-bge.hu/60302 |
| Kivonat: | Tour guiding has been an important part of shaping tourism destinations since the early days of travel. Tour guides play a vital role in showcasing their country, often serving as a "brand" of the nation, as it is through them that many guests and tourists form their impressions of the destination. However, the role and necessity of tour guides have undergone significant changes in recent years, due to factors such as the COVID-19 pandemic, rapid modernization, and the evolving preferences of travellers. These changes, driven largely by digitalization, have brought both opportunities and challenges to the profession. While technology offers innovative ways to enhance guided experiences, it also raises questions about the authenticity and interpersonal connections that traditional tour guiding embodies. |
|---|