The Effectiveness of Sberbank's Merger and Acquisition Ecosystem Model
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| Dokumentumtípus: | Diplomadolgozat |
| Kulcsszavak: | bank banking consolidation corporate finance finance technology |
| Online Access: | http://dolgozattar.uni-bge.hu/60370 |
| Kivonat: | This thesis explores how Merger and Acquisition concept in the banking sector has shifted from traditional market expansion strategies to modern ecosystem approaches shaped by the ongoing digital transformation. The primary case study is Sberbank, one of Russia's largest banks. The main objective is to evaluate whether ecosystem-based M&A, using Sberbank as a case study, has proven successful strategy for modern banks.The study draws on established economic theories of mergers and acquisitions: Coase's transaction cost theory and Williamson's control theory. We also examine the key stages, types, and motivations of mergers and acquisitions in the banking sector.In research methodology, the study combines a qualitative analysis of merger and acquisition trends with a quantitative assessment of Sberbank's financial performance based on IFRS data for 2018–2024.Overall, the research confirms that ecosystem-driven M&A is an effective strategy for modern banks. Sberbank's transition from a traditional bank to a multi-service institution demonstrates how technology acquisition and the creation of integrated platforms can drive growth, increase revenue and strengthen their competitive position in the market. |
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