Balancing tradition and disruption brand identity strategies of Dior and Versace

Bibliográfiai részletek
Szerző:	Antal Petra Anna
További közreműködők:	Ghazal Mahmoud Jamil
Dokumentumtípus:	TDK dolgozat
Kulcsszavak:	brand ambassador communication brand identity branding Fashion Communication luxury fashion
Online Access:	http://dolgozattar.uni-bge.hu/60471

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