Challenges of branding among SMEs in Ghana A cross-sectional study in the greater Accra region
| Szerzők: | |
|---|---|
| Dokumentumtípus: | Könyv része |
| Megjelent: |
Budapesti Gazdaságtudományi Egyetem
Budapest
2025
|
| Sorozat: | Szemelvények a BGE kutatásaiból 2024
|
| Tárgyszavak: | |
| doi: | 10.29180/978-615-6886-21-7_17 |
| Kulcsszavak: | brands SMEs Ghana Greater Accra challenges |
| Online Access: | http://publikaciotar.uni-bge.hu/2580 |
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