Transforming Tyre Sales A Subscription-Based Approach for Enhanced Customer Experience and Sustainability
| Szerzők: | |
|---|---|
| Dokumentumtípus: | Könyv része |
| Megjelent: |
Budapesti Gazdaságtudományi Egyetem
Budapest
2026
|
| Sorozat: | Futures in the making - Developing and adapting futures in business – BUEB Day of Hungarian Science 2024
|
| Tárgyszavak: | |
| doi: | 10.29180/978-615-6886-25-5_5 |
| Kulcsszavak: | subscription-based model Marketing tyre industry Sustainability data analytics end-user interface CRM (Customer Relationship Management) smart logistics carbon footprint |
| Online Access: | http://publikaciotar.uni-bge.hu/2621 |
MARC
| LEADER | 00000naa a2200000 i 4500 | ||
|---|---|---|---|
| 001 | publ2621 | ||
| 005 | 20260313114949.0 | ||
| 008 | 260313s2026 hu o 000 zxx d | ||
| 020 | |a 978-615-6886-25-5 | ||
| 024 | |a 10.29180/978-615-6886-25-5_5 |2 doi | ||
| 040 | |a BGE Publikációtár Repozitórium |b hun | ||
| 100 | 1 | |a Burger Peter | |
| 245 | 1 | 0 | |a Transforming Tyre Sales |b A Subscription-Based Approach for Enhanced Customer Experience and Sustainability |c Burger Peter |h [elektronikus dokumentum] |
| 260 | |a Budapesti Gazdaságtudományi Egyetem |b Budapest |c 2026 | ||
| 300 | |a 1-19 | ||
| 490 | 0 | |a Futures in the making - Developing and adapting futures in business – BUEB Day of Hungarian Science 2024 | |
| 650 | 4 | |a gazdálkodás- és szervezéstudományok | |
| 695 | |a subscription-based model | ||
| 695 | |a Marketing | ||
| 695 | |a tyre industry | ||
| 695 | |a Sustainability | ||
| 695 | |a data analytics | ||
| 695 | |a end-user interface | ||
| 695 | |a CRM (Customer Relationship Management) | ||
| 695 | |a smart logistics | ||
| 695 | |a carbon footprint | ||
| 700 | 1 | |a Papp-Váry Árpád |e aut | |
| 856 | 4 | 0 | |u https://publikaciotar.uni-bge.hu/id/eprint/2621/1/MTU%202024%20-%20Full%20edition%20proofread_CorrBM_2026.02.26_5.pdf |z Dokumentum-elérés |