Hilton as a workplace - How to motivate the hospitality workforce?
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Dokumentumtípus: | Diplomadolgozat |
Kulcsszavak: | Employee motivation Employee satisfaction Organizational Culture Hilton Hospitality industry |
Online Access: | http://dolgozattar.uni-bge.hu/23134 |
Kivonat: | I. Introduction 6 1. Hypothesis 7 II. Literature review 9 1. Hilton as a brand 9 1.1 History of Hilton 9 1.2 Business model 13 1.3 Competitors 17 2. Essential Methods in Employee Motivation 18 2.1 Acknowledgement is an investment 18 2.2 The first appreciation language: Recognition words 21 2.3 The second appreciation language: Quality time 24 2.4 The third appreciation language: Helping hand 28 2.5 The fourth appreciation language: Thoughtful gift 30 2.6 The fifth appreciation language: Recognitive touch 33 III. Research Instruments 35 1. Secondary research 35 2. Primary research 35 2.1 Quantitative research 36 2.2 Qualitative research 36 IV. Research 37 1. The Sample 37 2. Research instrument 39 3. About the survey 39 4. Research results 40 5. One-on-one interviews 53 5.1 Hilton Hotels & Resorts interview 53 5.2 The Ritz Carlton interview 57 5.3 The Best Western Hotels interview 59 V. Conclusion 61 VI. Summary 63 Annexes 65 References 70 |
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