Hot streams of success A qualitative study on how Széchenyi Thermal Bath's marketing strategy improved performance

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Bibliographic Details
Main Author:	Kovács Flóra Rozália
Other Authors:	Kovács Edina
Format:	Thesis
Kulcsszavak:	Health Tourism Hungarian bathing culture Széchenyi Thermal Bath Marketing strategy
Online Access:	http://dolgozattar.uni-bge.hu/23495

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