Société Budapest - Dream of a philanthropist
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| Format: | Thesis |
| Kulcsszavak: | event event marketing event organization marketing marketing communication |
| Online Access: | http://dolgozattar.uni-bge.hu/26416 |
| Abstract: | I have chosen this topic because I work in Sociéte. It all started when I had to do a half-year long internship in February of 2019. I wanted to work in a motivating area as an event planner. Back then Sociéte was a new ‘thing’ and it was not really popular but everybody saw the potential in it. It is located in Sas street next to the Basilica and it gives place to many different themed events. On the other hand, this brand represents something with great quality and the feeling that ’you can learn from the bests’. For me, the surrounding where I work is very important. The interior design of the entire building gave me a sensation that I am in the right place, and every day I could start my day with a good feeling that I am happy to work here, actually, I am proud to work here. |
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