Employer branding at a multinational retail organization
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Dokumentumtípus: | Diplomadolgozat |
Kulcsszavak: | Corporate Identity Elements of CI Employee satisfaction employer branding Human Resource marketing |
Online Access: | http://dolgozattar.uni-bge.hu/28379 |
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040 | |a BGE Dolgozattár Repozitórium |b hun | ||
041 | |a en | ||
100 | 1 | |a Csobán Ádám | |
245 | 1 | 0 | |a Employer branding at a multinational retail organization |c Csobán Ádám |h [elektronikus dokumentum] |
520 | 3 | |a Employer branding at a multinational retail organizationIn the first parf of the dissertation I will introduce each elements of corporate identity, in order to create a comprehensive summary about the topic. As my research I will interpret employee satisfaction survey at a multinational retail organization. Reflecting on this survey in-depth interviews were constructed in order to get better understanding of employee needs and there perceptions.Reflecting on the results I will give my recommandation as the last part of the dissertation. | |
695 | |a Corporate Identity | ||
695 | |a Elements of CI | ||
695 | |a Employee satisfaction | ||
695 | |a employer branding | ||
695 | |a Human Resource | ||
695 | |a marketing | ||
700 | 1 | |a Molnár Zsolt |e ths | |
856 | 4 | 0 | |u http://dolgozattar.uni-bge.hu/28379/1/Dissertation%20F1G5TH%20FinalOne.pdf |z Dokumentum-elérés |
856 | 4 | 0 | |u http://dolgozattar.uni-bge.hu/28379/2/Titkos%C3%ADt%C3%A1s.pdf |z Dokumentum-elérés |