Money talks! Presentation of the pricing policy at Bravogroup Rendszerház Ltd

Elmentve itt :
Bibliográfiai részletek
Szerző: Sárándi Attila
További közreműködők: Kozár Dr. László
Dokumentumtípus: Diplomadolgozat
Kulcsszavak:cost
margin
pricing policy
printer
private sector
public procurement
Online Access:http://dolgozattar.uni-bge.hu/28577
Leíró adatok
Kivonat:I did my research in connection with Bravogroup Office Ltd., I analyzed their pricing policy. In the litareutre review I covered 3 topics: printing market, pricing policy and public procurement system. The company basically uses cost-based pricing, so I presented the expenses in more detail, such as how much of the tender price is covered by the costs. I also presented the pricing policy goals of Bravogroup Rendszerház Ltd. and what changes have taken place in such a field during the 2019-2020 period. At the end of my research, I presented the pricing and bidding process by mentioning 3 specific examples.