Public Relation Activity

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Bibliographic Details
Main Author: Peng Mengyu
Format: Thesis
Kulcsszavak:analysis
Crisis Public Relation
Haidilao
public relation
SWOT
Online Access:http://dolgozattar.uni-bge.hu/30170
Description
Abstract:The introduction of public relations is conducive to the development of the national economy. As a useful technology for dealing with corporate and interpersonal relationships, the rise and development of public relations in China are well suited to the needs of socio-economic development. Under the guidance of the country and the promotion of the market economy, public relations have emerged in China. Although the role of public relations in different stages is not the same, it is increasingly used in various industries. It has penetrated all walks of life and is playing an increasingly important role.