The Recruitment of Generation Y and Z through the Lenses of Profession.hu

Generation Y and Z as a new guest segment
‌: Jakab Viktória Eszter

The effect of online communication on the consumer behaviour of generation Y and Z
‌: László Balázs

The Influence of Employer Branding on Generation Y and Z and Its Importance in Hungary
‌: Óvári Viktor Olivér

Evolution of the eSport industry and its impact on the Hungarian Y&Z generation
‌: Vass Patrik Marcell

La consommation du smartphone de la génération Y et Z
‌: Forró Luca Virginia

The effects of advertising on Generation Z
‌: Miklós Csaba

Traveling habits of generation Z
‌: Fóti Kristóf Gábor

How should a company change its work environment to increase productivity of generation-Y office workers through employee-engagement in Hungary
‌: Haralambusz Petra Nikolett

Employer branding to reach generation Y hype or the future of HR?
‌: Kovács Fruzsina
Published: (2013)

The importance of eco consciousness and its expression in the consumer behavior of generation X, Y and Z in fashion
‌: Királyfalvi Dóra

The effects of Internet Advertising on Generation Z
‌: Házi Loretta

Travel behaviour of students at BBS - the most experienced and informed group of travellers from Generation Y and Z
‌: Zsupanek Bence

Action Sport Marketing and Its Effect on Generation Y
‌: Szerb Mátyás

Differences in employer branding concerning generations X and Y
‌: Piller Balázs

The social impact of virtual identities on generation Z
‌: Gigor Áron

Bridging the gap between generation Z and their employer
‌: Kósi Vivien Enikő

The Islamic State’s online recruitment strategy between 2014 and 2017 with a special focus on recruiting western women and men
‌: Csipke Dorina

The influence of Kols on the belief and purchasing decision in the Cosmetic field of Young Vietnamese Women in Generation Z through TikTok platform in Vietnam
‌: Nguyen Linh Chi

The combination of an innovative recruitment and employer branding strategy
‌: Győri Nikolett

Health marketing, the relationship between healthy lifestyle and marketing among generation Z
‌: Talits Petra

The impacts of lean service management on HR Recruitment process improvement
‌: Saransukh Namuun

Research on the visitation habits and expectations of Generation-Z in the Hungarian catering market
‌: Számel Zsuzsanna

Generation Green Exploring the Factors Driving Gen Z's Sustainable Fashion Choices
‌: Tibay Csenge

Recruiter pozíció kompetenciamodelljének kialakítása a Robert Bosch Hungary-nél
‌: Rózsa Anita Éva

Film Tourism Planning based on Chinese Generation Z Tourists’ Preference for Budapest
‌: Shi Junfeng

Hotel human resources recruitment strategy on Kempinski Hotel Corvinus Budapest's example
‌: Wirth Evelin

Invia.hu Az online utazási platform működésének elemzése
‌: Szücs Petra

The Impact of Positive and Negative Emotional Responses to Advertisements on Materialism Among Vietnamese Generation Z
‌: Pham Hoang Thanh Xuan

Recruitment Marketing Strategy of Advantech Europe What strategy should Advantech Europe (AEU) implement to attract suitable Assembly Technician applicants Advantech Europe Service Center (AESC) in 2020? -a case study at Advantech Europe BV
‌: Németh Andrea

Generational attitude Hungarian Millennials in the sharing economy
‌: Kovács Tamara

Recombination of product properties for increased demand for sustainable packaging under Generation Z consumers
‌: Paulovics Ágnes
Published: (2021)

A Startapro.hu marketingstratégiájának elemzése
‌: Kóbor Petra

A „Mass Recruitment” folyamatainak hatékonysága az EY példáján keresztül
‌: Csentős Bianka

Analysing the implementation and communication of sustainability practices in Budapest hotels and the attitude of generation Z towards them
‌: Antal Stefánia Barbara

The different generations' commitment to organisational culture
‌: Baranyi Hajnalka

Fairtrade in Hungary compared to Sweden and its 3 most effective marketing communication tools among Z Generation
‌: Bárány Viktória