Examining the Influence of Athlete Endorsements on the Value of a Brand
Elmentve itt :
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| További közreműködők: | |
| Dokumentumtípus: | Diplomadolgozat |
| Kulcsszavak: | athlete Brand Association brand awareness brand equity Brand Loyalty. Endorsements Perceived quality |
| Online Access: | http://dolgozattar.uni-bge.hu/56614 |
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