The role of brand image and brand identity of L'Oréal Professional Products in the consumer behaviour of Gen Z

Hasonló tételek

• The personality of brands and the significance of brand image on consumers’ own behaviour and personality.
  ‌: Sarkadi Márk László
• The personality of brands and the significance of brand image on consumers’ own behaviour and personality.
  ‌: Sarkadi Márk László
• The Image of Women in Commercials - L'Oréal - Because I'm worth it
  ‌: Tassi Eszter
• A L'Oréal Magyarországon Az imázs és a vállalati kultúra összefüggései
  ‌: Sidló Noémi
• Diversification in the cosmetic industry through the company L’Oreal
  ‌: Südi Sára Éva
  Megjelent: (2019)