History and development of E-commerce, Online shopping and the situation analysis in Hungary

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Bibliographic Details
Main Author: Varga Patricia
Other Authors: Papp Judit
Format: Thesis
Kulcsszavak:elektronikus kereskedelem
online marketing
Magyarország
fogyasztói magatartás
E-business
e-kereskedelem
ecommerce
Online Access:http://dolgozattar.uni-bge.hu/703
Description
Abstract:E-commerce is a very interesting topic for me, because it has impacted the worldwide economy in a relatively short period of time, it is still continually growing and becoming the fastest developing form of commerce. Even today, some considerable time after the so called ‘dot com/Internet revolution’, electronic commerce remains a relatively new, emerging and constantly changing area of business management and information technology...