Cultural differences in brand image perception Luxury brands in Hungary,France and the United States

The Impact of City Branding on the Image of Budapest
‌: Tóth Melitta

The personality of brands and the significance of brand image on consumers’ own behaviour and personality.
‌: Sarkadi Márk László

The personality of brands and the significance of brand image on consumers’ own behaviour and personality.
‌: Sarkadi Márk László

Co-branding As A Way to Promote Brand Image and Customer’s Purchase Invention in The Fashion Industry A Case Study of H&M and Luxury Designers
‌: Nguyen Khanh Linh

Co-branding as a Way to Promote Brand Image and Customer's Purchase Intention in the Fashion Industry A Case Study of H&M and Luxury Designers
‌: Nguyen Khanh Linh

How to improve the brand perception of AIESEC in BGE KVIK?
‌: Takács Eszter

Hospitality employees' motivation in different cultures
‌: Philipp Barbara

The different generations' commitment to organisational culture
‌: Baranyi Hajnalka

Co-branding’s effects on consumer perception and behavior with a focus on ingredient branding strategies
‌: Óvári Ádám

Supply Chain Management and its effect on the brand's image
‌: Jurkinya Petra

Celebrity endorsement as a tool for enhancing brand awareness, brand image and purchase intention
‌: Mocanu Iulia

Do cultural differences really matter?
‌: Nádor Éva
Megjelent: (2001)

Lao people’s perception of local women’s wear fashion brands
‌: Xaymounvong Daophachanh

Vinamilk’s communication on social media and its effect on brand perception
‌: Dinh Thi Tuoi

Differences in employer branding concerning generations X and Y
‌: Piller Balázs

Intercultural differences at a workplace in the United States
‌: Horváth Nikolett

Cross Cultural Difference in Global Advertising Investigated in Hungary and Russia
‌: Manvelyan Elmira

Hungary's country brand focusing on how it is perceived by different segments of travellers
‌: Pozsár Péter

The role of brand image and brand identity of L'Oréal Professional Products in the consumer behaviour of Gen Z
‌: Kádár Luca

Brand Building in aviation industry examine loyalty programs, the impact of Emirates Skywards program on brand perception and loyalty
‌: Tamás Ditta

Impacts of cultural differences on Central European accounting systems
‌: Kósa Katalin

Dealing with Cultural and Social Differences in International Event Management
‌: Tóth Nóra

The Importance Of Branding to Develop The Tourist Destination Image – Case of Mallorca in The Balearic Islands
‌: Souhal Marouane

Greenwashing and its effect on brand image and consumers' purchase decisions in the cosmetic industry
‌: Jargalsaikhan Dulguun

Effect of storytelling marketing on Brand Image of a company in the food and beverage industry.
‌: Kozhabayeva Madina

Cultural Integration Spanish-speaking Minorities in the United States of America /
‌: Király Anna Rózsa

Unilever's CSR Initiatives and its Effects on the Company's Brand Image and Customers’ Purchase Decisions
‌: Trombitás Lili

Small Town Tourism In The Context Of Cultural Differences Between China And The West
‌: Wei Ziji, et al.

The Influence of Chinese-Hungarian Cultural Differences on International Business Negotiation Strategy
‌: Cao Gaojie

Cultural and Social Integration Spanish-speaking Minorities in the United States of America /
‌: Nagy Anna Rózsa

The Impacts of Celebrity Endorsement on Brand Perception and Purchase Intention in Vietnam (A Case Study about Ha Anh Tuan endorsing the TIKI brand)
‌: Luong Huyen Anh

Cultural Differences in the Tourism business, with a special focus on the Tour Operation field
‌: Béla Márton Kristóf

Staff management in a Belgian company with special regard to the local cultural differences
‌: Kovács Gyöngyi
Megjelent: (2007)

The Differences in Food Culture Between North and South China and Their Effect on Local Population
‌: Fan Yifan

Project managers’ competencies and project success in different cultures in the 21st century
‌: Csontó Zoltán

Analysing the Importance of Dark Tourism and its Effects on Destination Brand Image A Consumer-Supplier Study
‌: Mihók Francesca Phoebe