Introducing sponsorship as a marketing tool trough research and evaluation based on the example of strategic sponsorship activity of Vodafone Hungary towards the Hungarian Water Polo Federation

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Bibliographic Details
Main Author:	Fehérvári Krisztina
Other Authors:	Papp Judit
Format:	Thesis
Kulcsszavak:	Marketing Sponsorship Vodafone Water polo Strategy
Online Access:	http://dolgozattar.uni-bge.hu/7983

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