Improving engagement through internal communication factors of Philips Lighting University

How to improve Employee Referral Program for Business Group Emerging Businesses within Royal Philips
‌: Szabari Ákos

Internal communication and image building processes within MKB-Euroleasing as a universal leasing company
‌: Csernus Dorina

The improvement of Brunchcafé’s customer journey through online marketing
‌: Horváth Luca

A készáruraktár logisztikai folyamatainak bemutatása és a lehetséges problémák optimalizálása a Philips Lighting Hungary Kft.-nál
‌: Keller Kolos

Comparative Analysis of Communication Culture Among University Employees in Malaysia and Hungary
‌: Binti Shahrakbah Anissa Yasmeen

How Can Communication Channels Reflect to University Values? (Research Based on the Answer of BBU Students)
‌: Csongrádi Gyöngyi, et al.
Megjelent: (2024)

Improving material management through reorder point implementation A case study at GE – Vernova Gas Power Veresegyház
‌: Joó Csanád Huba

Changes in communication in light of COVID-19 and the effect it had on student’s mental health
‌: Váczi Eszter Mária

Enhancing University Branding through Fostering Intercultural Sensitivity A Comparative Study of Domestic Students in Various Bachelor Programs
‌: Hajeer Ahmad, et al.
Megjelent: (2024)

Communication of a conflict through film series The Israeli-Palestinian conflict shown through “Fauda”
‌: Purim Avuka

Communication of a conflict through film series The Israeli Palestinian conflict shown through “Fauda”
‌: Purim Avuka

Marketing Communication Through Events The significance of events in the marketing strategy of the Antall József Knowledge Centre
‌: Borsos Barbara

Community engagement strategies Impact of internal communities on business and employees
‌: Dereviakina Margarita

A Philips imázsa és arculata
‌: Hortobágyi Gyöngyi

Perceptions of Brand Image and University Reputation in University Choices
‌: Gávris Gréta Georgina

Exploring the role of content marketing as a sustainability communication strategy in online audience engagement Scoping review
‌: Tribak Imad
Megjelent: (2026)

Philips Magyarország marketingkommunikációjának elemzése-Szépségápolási terület
‌: Maruzs Hanna Bianka

Internal Communication and Job Satisfaction Case study Company X.
‌: Boularab Salma

The role of international communication in enhancing the global perception of Vietnam
‌: An Tran Kieu

Service Improvement at Tenerife Top Training Exploring the factors which lead to a positive shift in occupancy rate
‌: Varga Marietta

Possible improvements of supplier selection
‌: Frombach Nathalie Nicole

St. Petersburg in the light of cultural tourism
‌: Nuss Angelina

A Philip Morris temrékek kommunikációjának fogyasztókra gyakorolt hatása
‌: Kiss Renáta

B-Light a határok áthidalása
‌: Perecz Nikolett

Behavioral factors in today’s cryptocurrency markets A survey among university students
‌: Abou Saad Raafat, et al.
Megjelent: (2025)

Improving Patient Experiences A Study on Medical Tourism in Hungary
‌: Baumeister Sophie-Marie

The improvements of FIP individual membership benefits
‌: Guj Fruzsina

Budapest bus tours in the light of domestic tourism
‌: Vargha Enid Ivonn

The IMO, the SOLAS and the ISPS in light of critical events
‌: Takács Szilveszter

Developing an online platform to increase trust for Philips PerfectCare Azur in Central-Eastern Europe - Qualitative research conducted with Philips managers and customers from Central-Eastern Europe
‌: Béres Réka

The first experiences of the BEE Mentor Programme at the Faculty of International Management and Business of the Budapest Business School, University of Applied Sciences
‌: Horváth-Csikós Gabriella, et al.
Megjelent: (2022)

How should a company change its work environment to increase productivity of generation-Y office workers through employee-engagement in Hungary
‌: Haralambusz Petra Nikolett

Comparing classic and contemporary children TV shows through Regality theory
‌: Török Bálint

Social Media Marketing in the Scope of FMCG Brands’ Marketing Communication through the Case of Actimel in Hungary.
‌: Kalikan Zhaniya

Work Preferences of Hungarian Business and Economics Students During Their University Studies
‌: Balog Balázs Bálint

Improving competitiveness of a 3PL provider
‌: Crombez Timothy