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Comparative Analysis of the Effectiveness of Traditional and Modern Marketing Methods in the Pharmaceutical Industry

Bibliographic Details
Main Author: Pásztor Aldán Frodó
Other Authors: Katona Gergely
Vallyon Dr. Andrea Júlia
Format: Thesis
Kulcsszavak:comparative analysis
Digital marketing
digitális marketing
Effectiveness of marketing
gyógyszermarketing
pharmaceutical marketing
traditional marketing
Online Access:http://dolgozattar.uni-bge.hu/58543
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