Analyzing the implementation of a new loyalty program after the Marriott/Starwood merge – The case of Renaissance Amsterdam

Brand Building in aviation industry examine loyalty programs, the impact of Emirates Skywards program on brand perception and loyalty
‌: Tamás Ditta

City marketing - comparing Budapest, Barcelona and Amsterdam as a brand
‌: Gyömbér Bella

The benefits of implementing Omnichannel practices for a company based in Central Europe after the pandemic
‌: Cziráky Luca Zsuzsanna

Brand loyalty in case of restaurants is a result of emotion driven decision making
‌: Vincze Kinga Éva

Renaissance von Kreuzfahrten und ihren Vertriebserfahrungen bei dem Neckermann Reisebüro
‌: Kovács Eszter

Study on Comparing Published and Non-Published Loyalty Programs of Five Stars’ Luxury Hotels
‌: Málinger Daniella

The importance of hotel loyalty programs; presented through the IHG Rewards Club at InterContinental Budapest
‌: Tóth Ágnes Gabriella

Brand loyalty magic Inside Disney’s customer experience
‌: Pham Duong Hong Anh

Analyzing the Gastronomy Tourism of Andalusia
‌: Fodor Orsolya

MOL New Downstream Program Hatékonyságjavítás és változásmenedzsment
‌: Borbély Katalin

Branding Loyalty - The Coca Cola Company
‌: Ács Nóra Ágnes

The examination of the process and benefits of implementation of novel technologies in warehouses, case of Diplomat Georgia corp.
‌: Pavliashvili Aleksander

Analyzing the issue of food waste in Hungary
‌: Popova Vera

Implementation of additional KPIs in the Business Case Reporting of Research & Development projects using the advantages of digitalization
‌: Szabó Anna

The implementation of Artificial Intelligence in Auditing A case study in KPMG
‌: Dinh Bao Chau

Analyzing acquisitions using bankruptcy forecasting models
‌: Hegedűs Szilárd, et al.
Published: (2023)

Analyzing the place and the prospective of the cashmere industry in Mongolia
‌: Nyam-Ochir Nomundari

Analyzing the liquidity position of Hungarian commercial banks
‌: Lengyel Enikő Zsófia

Challenges and perspectives of the immigration policies implementation during the migration crisis in the EU. Case studies of Germany and Hungary
‌: Shendryk Kseniia

Beer types, handcrafted beers, beer consuming habit comparison between the students of the Budapest Business School and the Vrije University Amsterdam
‌: Farkas Ákos

Marriott Executive Apartments bemutatása
‌: Merbler Dóra

Analyzing platewaste of a trendy bistro in the heart of Buda
‌: Pató Márk

Analyzing the economic policies of the Hungarian homeless care system
‌: Molnár András

Examining the relationship between restaurant experience and brand loyalty intention
‌: Iabloncsik Jasmina-Bianca

Analyzing the Growth Potential of Outsourcing Services in Kyrgyzstan Opportunities and Challenges for Foreign Investors
‌: Kaiypov Aziz

Financial rationale of alternative energy implementation in developing countries the case of Azerbaijan
‌: Yusifov Subhan

Adapting to the new reality change management and leadership strategies for organisations after the COVID-19 pandemic
‌: Lista Aldo

Analyzing food waste through a sample of a restaurant
‌: Rácz Koni

Analyzes on International Monetary Fund’s bailout to mongolian economic downturn
‌: Ganbold Bilguun

CustomAir Services – The key to customer satisfaction and loyalty in the aviation industry
‌: Rigó Krisztina

Innovations of the Marriott International Hotels 2014
‌: Berényi Balázs

Budapest Marriott Hotel SWOT-elemzése
‌: Pusztai Petra

Digital skills and new job profiles in tourism perspectives after COVID-19 in Hungary
‌: Szoboszlai Soma

Analyzing afterimage strength and duration test results with k-means clustering
‌: Garai Lőrinc, et al.
Published: (2023)

Travel agencies survive during and after the pandemic
‌: Tran Dieu Tran

Examining the Effectiveness of Football Clubs Communication Strategies in Building and Maintaining Fan Loyalty
‌: Mora Gonzalez Pedro Antonio